If you already have customer data, perhaps from your existing CRM, you can easily upload it to our platform. There are two ways to get this information-you can either import it or collect it. Import Any Existing Customer Informationįirst things first, you’ll need info with which to personalize your texts. How to Get Started With Personalized Text Messages 1. For example, you may want to have one list for customers and another for employees. You can store your contacts in one master list or create separate lists for different segments. You can also add an unlimited number of custom fields.Ī list is a group of contacts, along with each of their default and custom fields. All SimpleTexting accounts include default fields such as: This is a tool that lets you send a question to your subscribers and record their responses in a custom field.Ī field is a piece of information about a subscriber. If you’ve never sent a personalized text message before, there are a few important terms you should review before diving in. Personalized Text Campaigns – Key Definitions to Know They’re going quick, so be sure to grab a pair before they’re gone! Hello Lisa! Just to let you know your favorite shorts are back in stock. What are the Benefits of Personalized Text Messages? However, if you’re sending a mass text, it can take a little more creativity for recipients to feel like the text is meant just for them. When texting one-on-one, your messages will naturally be more personal. Personalized messages can range from small touches, like adding a name, to messages written with one specific person in mind.īy sending a personalized text message or custom SMS message, you are able to increase the experience of the recipient but also provide better performance for your marketing campaigns. Your audience is more likely to interact with a message that feels like it was written specifically for them. These impressive engagement rates are even higher when the text messages are personalized.įorbes has reported that consumers are exposed to around 10,000 brand messages per day. In fact, 90% of text messages are read within three minutes of being received. Why Send Personalized Text MessagesĮven when they’re not personalized, SMS messages are a highly effective form of communication. In this article, you’ll learn about how to send personalized texts messages and why they deliver better results than standard messages. This doesn’t just make your audience feel valued, it also increases the effectiveness of your campaign. It only takes a moment to insert a first name, last name, or custom field to your SMS messages. Even if you send a bulk SMS campaign to thousands of people, it’s still possible to give each message a personal touch.
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